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Hospitality Tourism & Recreation is a course designed to introduce the student to the various aspects of Hospitality industry. It is currently estimated that 30% of all the jobs in the state of California are available in the hospitality and food service workplaces therefore emphasis is placed on meeting the needs for the growing number of resources and services in the local area. This class is designed to give the student basic skills needed to acquire an entry level job in lodging, recreation, travel event planning and theme park/ exhibition occupations
This course provides an in-depth study of the methods and techniques employed by the hospitality and tourism industry to accomplish effective and efficient customer service operation. Includes combined discussions of management theory, systems, decision-making, and leadership directly relevant to any profession with emphasis on the hospitality industry. Also covers the business facets of human resource management, finance, ethics, and total quality management with a business environment.
Social media continues to grow. It increasingly influences on many social and economic aspects. The tourism industry is primed to take advantage of social media outlets, as the industry has long relied largely on destination reputation, consumer opinion, spread of information, and positive word-of-mouth advertising. Social media plays a very important role in the tourism industry.
Research on social media in tourism is still in infancy. While case studies focusing on qualitative discussion of the impact of social media in tourism are needed, it is critical to encourage the comprehensive investigation into the influence and impact of social media on all aspects of tourism industry, and to demonstrate the economic contribution of social media to the industry.